Frugal Innovations, Eco-Innovations, and AI Innovations in Modern Small Businesses

As technology continues to evolve rapidly, the future of small business holds immense promise and potential. Though uncertainty and risk are key issues for both large companies and small businesses, in recent times applying new technology may allow for a better characterisation of uncertainty and reduce risk in small business decision-making.

The curated chapters cover topics including: business models, social innovation, green innovation, firm resilience, industry 5.0 and many more. The diverse chapter authors from around the world provide in-depth information on innovative behaviour and future trends in eco-innovation, frugal innovation, and AI innovation by entrepreneurs and small business and gather academic recommendations from research on innovation adaptations.

The series Emerald Studies in Sustainable Innovation Management aims at exploring the advancements of innovation management in turbulent times with a special attention to the transition towards a sustainable economy. The practice of innovation management is evolving rapidly as a consequence of positive phenomena such as digitalization and the green transition and negative ones such as crises and global emergencies.

Timilehin Olasoji Olubiyi is the Dean of Faculty of Management and Social Sciences at West Midlands Open University in Lagos State Nigeria. He is also a highly regarded author, researcher, columnist and specialist in the field of business in Africa.

Leena N. Fukey is a Professor at the School of Business and Management, Department of Hotel Management at CHRIST (Deemed to be University) Bangalore.

Muktar Hero M. Itai is a Senior lecturer in the Department of Business Management, College of Management and Social Sciences, Covenant University, Ota, Ogun State, Nigeria.

Kittisak Wongmahesak is a Professor at North Bangkok University specializing in political science, public & private management, and international political economy, and the Director of the Association of Legal & Political Studies.

Balraj Verma is an Associate Professor and Assistant Dean at the Doctoral Research Centre, Chitkara Business School, Chitkara University, Punjab, India. He holds a PhD from Jaypee University of Information Technology and an MBA in Marketing.