A01=Auden Schendler
Author_Auden Schendler
Category1=Non-Fiction
Category=KJ
Category=NL-KC
COP=United States
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Format=BC
HMM=138
IMPN=PublicAffairs
ISBN13=9781586488048
Language_English
PA=Temporarily unavailable
PD=20100601
POP=New York
Price=€10 to €20
PS=Active
PUB=INGRAM PUBLISHER SERVICES US
SMM=20
Subject=Economics
U.S.
WG=358
WMM=202
Product details
- ISBN 9781586488048
- Weight: 358g
- Dimensions: 202 x 138 x 20mm
- Publication Date: 01 Jun 2010
- Publisher: PublicAffairs,U.S.
- Publication City/Country: New York, US
- Product Form: Paperback
- Language: English
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Going green is easy and profitable." That's the common refrain from sustainability gurus. In reality, though, many green-leaning businesses, families, and governments are fiddling with the small stuff while the planet burns. Why? Because implementing sustainability is brutally difficult. If we're going to cut CO2 emissions 80 percent by midcentury, it will take more than a recycling program and some hemp shopping bags. We'll only solve our problems if we're realistic about the challenge of climate change. In this witty book, a sustainable business foot soldier with over a decade's worth of experience illuminates the path.
Auden Schendler is executive director of sustainability at Aspen Skiing Company. In 2006, he was named a global warming innovator by Time magazine.
