Global Business Environments and Strategies
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Product details
- ISBN 9780195997705
- Weight: 680g
- Dimensions: 169 x 241mm
- Publication Date: 11 Dec 2011
- Publisher: Oxford University Press Southern Africa
- Publication City/Country: ZA
- Product Form: Paperback
- Language: English
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Global Business Environments and Strategies 4e focuses on the relevant global or international business environments and appropriate competitive and functional strategies that can enhance the level of management and leadership in a multinational organization.
This text helps students to develop the ability to understand recent theories, trends, and technology in order to make a contribution in the real world. It provides both South African and international cases on global issues.
