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Global Strategy
Global Strategy
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€56.99
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A01=Andrew Inkpen
A01=Kannan Ramaswamy
Author_Andrew Inkpen
Author_Kannan Ramaswamy
Category=KJC
Category=KJK
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Product details
- ISBN 9780195167207
- Weight: 581g
- Dimensions: 164 x 241mm
- Publication Date: 02 Dec 2005
- Publisher: Oxford University Press Inc
- Publication City/Country: US
- Product Form: Hardback
Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and ethical issues in international business. By integrating academic research with practical examples and case studies the book informs students and managers of global business about a diverse set of important strategic issues.
Global Strategy
€56.99
