Globalization And Localization: The Chinese Perspective

Regular price €63.99
Quantity:
Ships in 10-20 days
Delivery/Collection within 10-20 working days
Shipping & Delivery
Category=GTP
Category=GTQ
Chinese Perspectives
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
Globalization
Localization

Product details

  • ISBN 9789813224827
  • Publication Date: 01 Dec 2011
  • Publisher: World Scientific Publishing Co Pte Ltd
  • Publication City/Country: SG
  • Product Form: Paperback
Secure checkout Fast Shipping Easy returns
The aim of this book is to provide the international readership a collection of articles authored by Chinese scholars on the subject of globalization and localization. In a world where no country is an island isolated from others, globalization is bound to be contested, debated, and de- and re-constructed at different levels across the international community. For this very reason, it is important to present this concept as developed, interpreted and discussed by the Chinese community.The scope of book is broad, ranging from theoretical reflection to more concrete opinions given by the Chinese academic community, and finally to case studies on globalization and localization. It includes eleven articles by leading Chinese scholars in the past decades.