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Hard Sell
Hard Sell
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A01=John Bone
Author_John Bone
Big Time Products
Category=JBCC
Category=JHM
Category=KNP
charles
Charles Grove
companies
competitive sales culture
Confident Investment
consumer behaviour analysis
Contemporary Societies
Covert Role
culture
deregulation effects
direct
Direct Sales Companies
Direct Selling
Direct Selling Association
Direct Selling Industry
Direct Selling Organisations
Emotional Labour
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
ethnographic research on direct sales industry
Experienced Canvassers
home
Home Improvement
Home Improvement Companies
Home Improvement Industry
Home Improvement Market
improvement
industry
insider
Insider Culture
Interviewer's Personality
Interviewer’s Personality
Network Direct Selling
organisations
Overs Bank
Party Plan
qualitative fieldwork
selling
Social Selling
sociology of organisations
Spice Girls
Telephone Close
trust in business
UK Industry
Product details
- ISBN 9780754646099
- Weight: 453g
- Dimensions: 156 x 234mm
- Publication Date: 28 Jul 2006
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
In this work John Bone provides a lively and engaging insight into the social world of direct selling organizations. He investigates these under-researched organizations via a detailed ethnography of two home improvement companies selling products such as fitted kitchens, double glazing and conservatories, as well as developing wider sociological debates on trust and interaction. These organizations tend to be loosely ordered and internally competitive collectives whose sole aim is to maximize short term profits through sales strategies that routinely employ the calculative exploitation of consumer norms and expectations. John Bone uses his findings to argue that amid the wave of increasing deregulation and liberalization that has supplanted the planned and regulated form of capitalism that predominated until the 1970s, such conditions are now becoming prevalent in mainstream contemporary organizations, threatening to unleash a latent disorder that underlies the rationality of 'modern' business.
John Bone is Lecturer in Sociology in the Department of Sociology, University of Aberdeen, UK.
Hard Sell
€198.40
