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How to Succeed in Cyberspace
How to Succeed in Cyberspace
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€210.80
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A01=Colin Haynes
Author_Colin Haynes
California State University
Category=GB
Category=GL
Cd Audio Disk
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Cd Rom Drive
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Customer's Credit Card Number
Cyberspace Business
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digital entrepreneurship
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information age innovation
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Product details
- ISBN 9781138439528
- Weight: 453g
- Dimensions: 234 x 234mm
- Publication Date: 06 Nov 2017
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
This book is designed to help people, whether in large corporations or the smallest of enterprises, to venture with confidence into cyberspace. Written in non-technical language by a businessman for other business people, it highlights the many opportunities emerging for enterprise and personal career development.Contents: What is cyberspace?; Marketing and communicating around the world; Marketing research in cyberspace; Where to locate your business premises in both cyberspace and the real world; How to set up your cyberspace business presence; The new languages of cyberspace: how to build your business site on the web; Collecting the money; Your cyberspace business plan: don't forget the human values; Your shopping list of hardware and software products and programs; Every cyberspace entrepreneur is a publisher; Producing and packaging cyberspace disk products; New business models for the new information age; Glossary; Index.
How to Succeed in Cyberspace
€210.80
