Hybrid Face

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AI
artificial intelligence ethics
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Category=UXA
digital face
digital face representation in society
digital identity
digital memorialization
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face studies
facial recognition
online personhood
posthuman
semiotic analysis
semiotics
visual anthropology
visual communication
visual culture

Product details

  • ISBN 9781032455723
  • Weight: 500g
  • Dimensions: 152 x 229mm
  • Publication Date: 12 Dec 2023
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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This original and interdisciplinary volume explores the contemporary semiotic dimensions of the face from both scientific and sociocultural perspectives, putting forward several traditions, aspects, and signs of the human utopia of creating a hybrid face.

The book semiotically delves into the multifaceted realm of the digital face, exploring its biological and social functions, the concept of masks, the impact of COVID-19, AI systems, digital portraiture, symbolic faces in films, viral communication, alien depictions, personhood in video games, online intimacy, and digital memorials. The human face is increasingly living a life that is not only that of the biological body but also that of its digital avatar, spread through a myriad of new channels and transformable through filters, post-productions, digital cosmetics, all the way to the creation of deepfakes. The digital face expresses new and largely unknown meanings, which this book explores and analyzes through an interdisciplinary but systematic approach.

The volume will interest researchers, scholars, and advanced students who are interested in digital humanities, communication studies, semiotics, visual studies, visual anthropology, cultural studies, and, broadly speaking, innovative approaches about the meaning of the face in present-day digital societies.

The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

Massimo Leone is Professor of Philosophy of Communication at the University of Turin; Research Director at the “Bruno Kessler Foundation”, Trento; part-time Professor of Semiotics at the University of Shanghai; associate member of Cambridge Digital Humanities; and Adjunct Professor at the UCAB University of Caracas. He is the PI of ERC Projects FACETS (2019) and EUFACETS (2022).