IBM Redux

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A01=Douglas Garr
author doug garr
Author_Douglas Garr
balance sheet
big blue
business history
Category=KJC
Category=KJK
Category=KNTX
company
credit cards
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
garr paints
gerstner
ibm
ibm employees
ibm redux
information services giant
louis v
mainframe company
market capitalization
new man
success story

Product details

  • ISBN 9780471491880
  • Weight: 709g
  • Dimensions: 63 x 93mm
  • Publication Date: 27 Jan 2000
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: US
  • Product Form: Hardback
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Here is the first unauthorized and in-depth look at IBM's recovery and the man
who is leading it, Louis V. Gerstner, Jr.
Since joining IBM in 1993, Lou Gerstner has presided over one of the most
remarkable comebacks in business history, taking IBM from an $8 billion annual
loss to a stunning $6billion profit in 1997 - as a result, Gerstner has become
a superstar of business, recognised three years consecutively by Vanity Fair as
one of the top American movers-and-shakers, although he remains an elusive and
guarded public figure.
Garr's account is drawn from more than 150 interviews and hundreds of pages of
documents, with unprecedented access to current and former IBM employees, and
has already received enthusiastic reviews (see reviews section - more to
follow).

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