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A01=Andreas Breiler
A01=Jonas Michanek
Author_Andreas Breiler
Author_Jonas Michanek
Business Developers
Category=KJQ
Company's Growth Potential
Company’s Growth Potential
Contemporary Society
creative
creative thinking strategies
creativit in business
design thinking process
Dunce Hat
Encourage Team Members
Enrichment Phase
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
fantastic
generation
Google's Search Algorithm
Google’s Search Algorithm
group brainstorming methods
Idea Agent
Idea Development Process
idea evaluation frameworks
Idea Generation Method
Idea Generation Phase
Idea Generation Process
Idea Generation Sessions
Idea Pool
Idea Template
ideas
individual creativity
innovation
innovation facilitation
innovation process
members
Mental Environment
Optimum Field
organizational creativity research
phase
pool
Pop Star
processes
Pugh's Concept Selection Matrix
Pugh’s Concept Selection Matrix
Ready Steady Cook
sessions
Smart Phone
Spider Web Diagram
Spotify's Distribution
Spotify’s Distribution
structured innovation process steps
team
Traditional Swot Analysis
Vice Versa

Product details

  • ISBN 9781138423800
  • Weight: 520g
  • Dimensions: 230 x 200mm
  • Publication Date: 17 Jul 2017
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management methodology. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to building creative concepts for the marketplace. With built-in exercises and applications, this book is an ideal working companion for any innovator.

Jonas Michanek

Jonas is a serial entrepreneur, writer and speaker with the world as his playground. He has founded the innovation consultancy, Idélaboratoriet, which has worked with clients on all continents of the globe and brands like Ericsson, IKEA, Tetra Pak and Sony. He has also founded organizations like the food innovation agency Food To Happen, the non-profit SE Forum (Social Entrepreneurship Forum) and the grass root foundation Innovation Circus.

Jonas has a B.A. from Uppsala University, has attended the Kaospilot program and has a Global EMBA from Stockholm School of Economics. He has written and co-written several books on entrepreneurship, innovation and the creative industries. In his spare time he has also been working as a TV- and Radio-host.

Andréas Breiler

Andréas has had a successful career in the IT industry, with expertise in concept development, project management and software training programs. His previous employers include IBM, Framfab, Alfaskop and The Swedish Consulting Group. He is a natural educator and his strongest competencies include facilitating complex processes and running innovation-training programs. Idélaboratoriet is the second company that he has founded.

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