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Immersive Worlds Handbook

Scott Lukas
€59.99
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A01=Scott Lukas
Anna Klingmann
Augmented Reality
Author_Scott Lukas
BMW Brand
BMW Welt
Brand Space
Captain Jack Sparrow
Category=A
Category=UG
Civil War Reenactment
Coney Island
Coney Island Amusement Parks
consumer
Consumer Spaces
Designing Theme Parks
environmental psychology
eq_art-fashion-photography
eq_bestseller
eq_computing
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
experiential design
feel
guest
Guest Feel
Hero's Journey
Hero’s Journey
Huis Ten Bosch
immersive environment design strategies
Immersive Space
Immersive World
Internal Monologue
Jerde Partnership
lifestyle
Lifestyle Store
Master Site
Mobile Media
Mood Board
park
participatory environments
sensory branding
space
spaces
spatial narrative
Spatial Story
stores
theme
Theme Park
themed
Themed Space
user experience research

Product details

  • ISBN 9780240820934
  • Weight: 780g
  • Dimensions: 229 x 229mm
  • Publication Date: 07 Sep 2012
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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Description

Scott Lukas, famed industry expert on designing themed spaces, brings you a book that focuses on the imaginative world of themed, immersive and consumer spaces. Whether or not you are involved in designing a theme park, cultural museum, shop, or other entertainment space, you will benefit from the insider tips, experiences, and techniques highlighted in this practical guide. Make your themed spaces come to life and become true, immersive worlds. The book features informative sidebars addressing possible design issues and current trends; case studies and interviews with real-world designers, and further reading suggestions. The book also includes a companion website, as well as exercises that accompany each chapter, lavish photos, illustrations, and tables.
About Scott Lukas
Scott Lukas is a key writer, speaker, and consultant on Themed Entertainment. He has written numerous books and articles on the subject of theme parks, shopping malls, themed spaces, video games and other contemporary consumer spaces. In the last five years, he has become a recognizable industry speaker and has provided keynote addresses and workshops in Germany, Orlando and California, including at the Themed Entertainment Association conference and Disney/ABC/Pixar events. He has been recognized with four teaching awards in his field.

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