A01=Bill Mesce
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Author_Bill Mesce
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Category1=Non-Fiction
Category=APT
Category=ATJ
COP=United States
Delivery_Delivery within 10-20 working days
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eq_bestseller
eq_isMigrated=2
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Language_English
PA=Available
Price_€20 to €50
PS=Active
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Product details
- ISBN 9780786497867
- Weight: 399g
- Dimensions: 152 x 229mm
- Publication Date: 10 Jul 2015
- Publisher: McFarland & Co Inc
- Publication City/Country: US
- Product Form: Paperback
- Language: English
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There are two ages in the history of television: before HBO and after HBO. Before the launch of Home Box Office in 1972, the industry had changed little since the birth of broadcast network television in the late 1940s. The arrival of the premium cable channel began a revolution in the business and programming of TV. For the generation that has grown up with the vast array of viewing choices available today, it is almost inconceivable that our ever-expanding media universe began with a few hours of unimpressive programming on a single cable channel. Written by an insider, this is the story of HBO's reconfiguration of television and the company's continual reinvention of itself in a competitive and dynamic industry.
Bill Mesce, Jr., is an adjunct instructor at several New Jersey universities and colleges, and an author, screenwriter, and playwright. He lives in Linden, New Jersey.
