A01=Ap Dijksterhuis
achievement
Ap Dijksterhuis
art
Author_Ap Dijksterhuis
Category=JM
cuisine
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elite athletes
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eq_society-politics
equality of genius
extrinsic motivation
gift
goals
hard work
history of inspiration
how can we be more inspired
how were the great thinkers inspired to do what they did
ideas
inspiration
inspiring stories
intrinsic motivation
music
neuroscience
objectives
perspiration
psychology
reward
scientists
study of the brain
subconscious
talent
thought process
unconscious
vocation
where do ideas come from
why do some people have brilliant ideas
writers
Product details
- ISBN 9781509565115
- Weight: 544g
- Dimensions: 152 x 229mm
- Publication Date: 12 Sep 2025
- Publisher: John Wiley and Sons Ltd
- Publication City/Country: GB
- Product Form: Hardback
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Inspiration propels us. It’s the basis of every accomplishment. But the idea that it simply falls into your lap is a myth. Inspiration doesn’t come to us in a gust of wind, only to disappear into the mist again. You make it happen; it’s a reward for work that you’ve already done. The combination of perspiration and inspiration takes you to where you want to go.
In this ode to what is perhaps the brain’s greatest achievement, Ap Dijksterhuis explains, with a storyteller’s verve, what inspiration is, why we have it, how it works and how to get it. Drawing upon on the most up-to-date research in neuroscience and psychology, he shows how inspiration stands in relation to creativity, motivation, curiosity and the overall functioning of the brain.
Ultimately, inspiration is not a privilege granted to a talented few: everyone who chooses inspiration will benefit from it. Including you.
In this ode to what is perhaps the brain’s greatest achievement, Ap Dijksterhuis explains, with a storyteller’s verve, what inspiration is, why we have it, how it works and how to get it. Drawing upon on the most up-to-date research in neuroscience and psychology, he shows how inspiration stands in relation to creativity, motivation, curiosity and the overall functioning of the brain.
Ultimately, inspiration is not a privilege granted to a talented few: everyone who chooses inspiration will benefit from it. Including you.
Ap Dijksterhuis is the bestselling author of numerous books and Professor of Psychology at Radboud University in Nijmegen
Translated by Liz Waters
