?air Aharoni
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Business
C.K. Prahalad
Category1=Non-Fiction
Category=JB
Category=KJK
Christopher A. Bartlett
Cleona Lewis
COP=United Kingdom
cross-cultural strategy
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Dudley Maynard Phelps
economic development
economic integration
Edith Tilton Penrose
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Eric D Mankin
Finn Wiedersheim-Paul
foreign direct investment
foreign direct investment analysis
foreign investment
Gary Hamel
global market adaptation
globalization
Gunnar Hedlund
History
Howard V. Perlmutter
International
international joint ventures
international trade
J. Peter Killing
Jan Johanson
Jan-Erik Vahlne
John H. Dunning
John M. Stopford
joint venture
Kathryn Rudie Harrigan
Language_English
Lars Hallen
Leif Melin
Louis T. Wells
management
Mark C. Casson
multinational enterprise
multinational enterprise decision process
multinational management
organisational innovation
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Per Servais
Peter J. Buckley
Peter Lorange
Price_€100 and above
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Raymond Vernon
Richard W. Moxon
Robert B Reich
softlaunch
strategic alliance
Sumantra Ghoshal
Tage Koed Madsen
techniques
thought
Warren J. Keegan
Yves Doz
Yves L. Doz
γair Aharoni
Product details
- ISBN 9781138708617
- Weight: 1070g
- Dimensions: 169 x 244mm
- Publication Date: 14 Sep 2017
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
- Language: English
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This book was published in 2003. Over the years the challenges of international business in organisation and culture have been one of the most intriguing issues facing managers. Attempts at organisational innovation have tried to strike a balance between local markets' responsiveness and global efficiency. This book presents an overview of changing attitudes to the globalization of the firm and traces the increasing sophistication of management techniques necessary to cope with the increasing complexity of business world wide. It contains readings on the management of international business from 1936 to 1998. Looking at managing abroad and the internationalism of firms including issues of appraising foreign investment opportunities, the foreign investment decision process and the evolution of the multinational enterprise. The operations and planning of the multinational firm are surveyed over time from early models of "Headquarters and Subsidiary" to global strategies
