Language of New Media Design

Regular price €52.99
A01=Radan Martinec
A01=Theo van Leeuwen
Air Max
Author_Radan Martinec
Author_Theo van Leeuwen
Battlefield Formations
Bracelet Watch
Category=JBCT
CD-Roms
Classification Tree
Complex Non-linear Models
Covert Translation
digital semiotics
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
hypertext analysis
information architecture
interactive systems
interface usability
Max Air
Media Design
Melodic Independence
Men's Watches
Men’s Watches
Metaphorical Translation
multimedia product analysis
multimedia theory
Navigation Bar
Navigation Buttons
Navigation Menu
New media design
Nike Air
Non-linear Analysis
Non-linear Models
Non-linear texts
Overt Translations
Parallel Organum
Pendant Watches
Periodicity Approach
Polyphonic Music
Rhythmic Independence
Star Relations
Subordinate Nodes

Product details

  • ISBN 9780415372626
  • Weight: 410g
  • Dimensions: 156 x 234mm
  • Publication Date: 31 Jul 2008
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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The Language of New Media Design is an innovative new textbook presenting methods on the design and analysis of a variety of non-linear texts, from websites to CD-Roms. Integrating theory and practice, the book explores a range of models for analyzing and constructing multimedia products. For each model the authors outline the theoretical background and demonstrate usage from students' coursework, commonly available websites and other multimedia products. Assuming no prior knowledge, the book adopts an accessible approach to the subject which has been trialled and tested on MA students at the London College of Communication. Written by experienced authors, this textbook will be an invaluable resource for students and teachers of new media design, information technology, linguistics and semiotics.

Radan Martinec (London College of Communication, UK) (Author) ,  Theo van Leeuwen (University of Technology, Sydney, Australia) (Author)