Last Good Day on the Internet

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A01=Mark Little
Author_Mark Little
Category=DNC
entrepreneur
eq_bestseller
eq_biography-true-stories
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
forthcoming
future
hope
innovation
internet
Ireland
Irish
journalism
modern
modern age
tech
technological anxiety
technology
technology innovation

Product details

  • ISBN 9781399755825
  • Dimensions: 153 x 234mm
  • Publication Date: 15 Sep 2026
  • Publisher: Hachette Books Ireland
  • Publication City/Country: IE
  • Product Form: Paperback
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Do you remember when the internet felt like a shared playground? When strangers around the world connected over the colour of a dress?
The Last Good Day on the Internet sees former foreign correspondent and tech entrepreneur Mark Little take us back to a time when the web was a place of community, curiosity and potential.
Until it wasn't.
Having spent nearly two decades at the heart of the digital revolution -- leaving RTÉ to found two successful start-ups, Storyful and Kinzen, and working for Twitter and Spotify -- Little is one of the few who has witnessed the internet's transformation from the inside.
Here, he offers an unflinching insider account of the web's rise, charting its most powerful innovations and its most damaging failures. He traces the explosive growth of the attention economy -- fuelled by Silicon Valley's relentless pursuit of scale and profit -- and exposes the harm this has wrought: toxic algorithms, and the spread of hate and misinformation, before turning to the accelerating impact of AI on our lives.
Then he asks a question: what if we could take the internet back?
From reclaiming control of our feeds to rediscovering authentic online communities, The Last Good Day on the Internet explores both the promise and the risks of superhuman technology -- and how we might reclaim our agency to build a more hopeful and empowering digital future.

Mark Little is an entrepreneur and journalist working to understand the impact of technology on media and democracy. Mark is the co-founder of Kinzen, which used AI and human analysis to detect online harms, and the founder of Storyful, the world's first social news agency. Mark has worked on trust and safety issues at Spotify, and developed media partnerships for Twitter. He is a former TV presenter and foreign correspondent for RTE, and was a member of the Future of Media Commission, tasked with mapping the future of public media in Ireland.

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