A01=William I Zangwill
Author_William I Zangwill
books on innovation
Category=KJ
development
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_nobargain
eq_non-fiction
innovation
leadership
Product details
- ISBN 9780684863979
- Weight: 459g
- Dimensions: 152 x 229mm
- Publication Date: 01 Oct 1998
- Publisher: Simon & Schuster
- Publication City/Country: US
- Product Form: Paperback
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Willard Zangwill’s study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more—in order to influence and promote the innovative process.
William I Zangwill is the author of Light Strategies For Innovation, a Simon & Schuster book.
