Mainstreaming Corporate Responsibility

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Product details

  • ISBN 9780470753941
  • Weight: 1077g
  • Dimensions: 191 x 238mm
  • Publication Date: 26 Jun 2009
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: US
  • Product Form: Paperback
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As managers find that they must grapple with increasingly complex social and environmental problems as an integral part of business strategy and operations, they require different knowledge, skills and competencies than in the past. Mainstreaming Corporate Responsibility pioneers a way for business schools to equip future business leaders and managers to meet these challenges. Based upon a curriculum development project run by the INSEAD Social Innovation Centre, London Business School and EABIS, this book is a collection of texts and cases for use in courses across the business disciplines as well as courses on Corporate Responsibility.

Watch the Editor of Mainstreaming Corporate Responsibility:
http://tv.insead.edu/video/Most+Recent/100/5253

Watch two of the chapter authors:
http://knowledge.insead.edu/video/index.cfm?vid=313

Professor N. Craig Smith is the INSEAD Chair in Ethics and Social Responsibility at INSEAD in Fontainebleau, France.  He was previously on the faculties of London Business School, Georgetown University and Harvard Business School.

Gilbert Lenssen is President of the European Academy of Business in Society, a former professor at the College of Europe, former fellow at Templeton College Oxford University and visiting professor at the Management Schools of Henley and Cranfield. He is a member of Academic Advisory Boards of several Business Schools and a member of the Board of EFMD.