A01=Bernard L. Brock
A01=James F. Klumpp
A01=Mark E. Huglen
A01=Sharon Howell
Author_Bernard L. Brock
Author_James F. Klumpp
Author_Mark E. Huglen
Author_Sharon Howell
Category=JPA
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eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Product details
- ISBN 9780742536715
- Weight: 249g
- Dimensions: 176 x 228mm
- Publication Date: 01 Oct 2005
- Publisher: Bloomsbury Publishing Plc
- Publication City/Country: US
- Product Form: Paperback
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Making Sense of Political Ideology explores the erosion of ties among ideology, language, and political action. Analyzing political language strategies, it shows how to dissect language so we can better understand a speaker's ideology. The authors define four political positions-radical, liberal, conservative, reactionary-and apply their techniques to contemporary issues such as the war on terrorism. They emphasize the dangers of staying trapped in political gridlock with no consensus for governmental direction and propose that the ability to identify and bridge positions can help political communicators toward constructing coalitions and building support for political action.
Bernard L. Brock is professor emeritus at Wayne State University and author of several books on rhetorical analysis and Burkean theory. Mark E. Huglen is assistant professor of communication at the University of Minnesota at Crookston, and author of several books on rhetorical theory. James F. Klumpp is professor of communication at the University of Maryland. Sharon Howell is chair of the Department of Communication at Oakland University.
