A01=Keuning Doede
ABN Amro
Ansoff's Product Market Matrix
Ansoff’s Product Market Matrix
Author_Keuning Doede
Balanced Business Scorecard
Business Process
Business Process Reengineering
Business Unit Structure
Category=KC
DNA Vaccine
Environmental Care System
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eq_business-finance-law
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eq_isMigrated=2
eq_nobargain
eq_non-fiction
EWC
functional
Het Financieele Dagblad
human
IFRS
information
learning
Line Staff Organization
Management Development
Management Layers
NRC Handelsblad
operational
Operational Execution
organization
Organization's Information Policy
Organization’s Information Policy
Paid For Performance
planning
principles
processes
Product Market Combination
Relative Market Share
Specialized Support Staff
strategic
Supervisory Council
Transnational Management
Transnational Teams
Uncertainty Avoidance
Product details
- ISBN 9781138682863
- Weight: 1460g
- Dimensions: 156 x 234mm
- Publication Date: 26 Aug 2016
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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Management: A European Perspective adopts a step-by-step approach based on the key managerial skills – planning, organization, implementation, supervision and control – to provide a practical introduction to the field.
Looking at some leading international companies, Keuning draws on various managerial and organizational concepts, including industrial democracy, corporate governance, ethics, culture and gender, ICT related changes in industries, e-business, risk management and network organization. Among the special features designed to enhance the learning process are:
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- Detailed case studies demonstrating the practical implications of the concepts discussed
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- References in the form of examples and brief studies (with a European or international focus)
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- Numerous discussion questions relating to each chapter's theory
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- Material from European newspapers and magazines to reinforce the book's practical orientation
This book is an ideal introduction for students starting out their business program.
