Management Economics: An Accelerated Approach

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A01=Karl W. Einolf
A01=William G. Forgang
aggregate
Aggregate Demand
Aggregate Supply Curve
application
Application Box
Author_Karl W. Einolf
Author_William G. Forgang
box
business economics
Business Investment Spending
Category=KC
Category=KJB
Concurrent Indicators
constrained
Constrained Maximum
Corporate Level Strategy
Cross-price Elasticity
curve
Debt Instrument
Dominant Strategy Equilibrium
economic indicators interpretation
economies
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Expansionary Open Market Operations
Federal Funds Rate
Federal Reserve
Federal Reserve System
firm behavior models
Investment Spending
learning
Learning Curve Economies
managerial economics decision tools
market
Monopolistic Competition
Nash Equilibrium
Operating Leverage
Price Elasticity
production cost analysis
Production Possibilities Curve
quantitative analysis
resource
Short Run Average Cost Curves
Spreadsheet Software Package
strategic pricing
supply
Surplus Units
Swot Analysis

Product details

  • ISBN 9780765617798
  • Weight: 430g
  • Dimensions: 191 x 235mm
  • Publication Date: 15 Dec 2006
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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Thoroughly classroom tested, this text is designed specifically for one-semester accelerated and online courses at the upper undergraduate and MBA levels. It is based on the theme that business and personal decisions are made within both micro- and macro-economic environments. By understanding the environments and their effects on outcomes of decisions, better choices can be made. The text also differs from others in the area because it is less theoretical, it provides a broader perspective for management problem solving, and it bridges economics with other business disciplines. Each chapter includes a management decision-oriented case study that applies tools of economic analysis. An online instructors manual is available to professors who adopt the text.
Forgang, William G.; Einolf, Karl W.

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