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Managing Quality Cultural Tourism

Priscilla Boniface
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A01=Priscilla Boniface
Archaeological Resource Centre
aulenti
Author_Priscilla Boniface
Category=GLZ
Category=KJM
Cite Des Sciences
cultural asset preservation
Cultural Sites
Cultural Tourism
Cultural Tourism Sites
deyan
England Open Air Museum
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
gae
Gae Aulenti
Golden Gate National Recreation Area
gorge
heritage
heritage site management
ICOMOS
interpretive planning
ironbridge
Italian Capital
leisure studies
Managing Quality Cultural Tourism
MOCA
national
Pompidou Centre
site
Small Historic Towns
sudjic
sustainable heritage tourism management
tourism marketing strategies
Tours
UK Edition
UK's North
USA
Vezere Valley
visitor experience design
VR
world
World Heritage
World Heritage Convention
World Heritage Site
WTTC
York Archaeological Trust

Product details

  • ISBN 9780415099851
  • Weight: 430g
  • Dimensions: 178 x 254mm
  • Publication Date: 02 Nov 1995
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned.

This volume is specifically aimed at professionals and students of leisure, tourism and heritage management. It provides an invaluable background to cultural tourism and then focuses on some important issues involved with managing a heritage site - education, entertainment and preservation - and considers appropriate ways of dealing with the needs of the tourist, the presenters and the cultural site.

Managing Quality Cultural Tourism suggests a way forward for cultural tourism. It is an indispensable tool for all involved in tourism and heritage industries.
About Priscilla Boniface
Center for Travel and Tourism, Priscilla Boniface (University of Northumbria)

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