A01=G. R Foxall
agents
Air Travel Organiser's Licence
Air Travel Organiser’s Licence
Author_G. R Foxall
Capacity Allocation Decisions
capacity-constrained organisations
Cash Management Services
Category=KCZ
Category=KJS
common
Common Common
Common Common Common
Common Common Common Common
consumer protection policy
Customer Service Package
demand management in service industries
EEC Membership
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Flat Fare
Freight Transport Industry
information
Leicester Building Society
leisure industry strategy
Marketing Information Systems
MARKETING PERFORMANCE
mix
operators
Predictable Time Cycle
Prestigious Insurance Companies
professional services marketing
Quantity Surveyors
Restrictive Trade Practices
Restrictive Trade Practices Court
retail
Retail Travel Agents
Season Ticket
segment
service sector management
Specific Information Communication Technologies
system
technology in services
tour
travel
UK Bank
UK Jurisdiction
UK Workforce
Vice Versa
Product details
- ISBN 9780714632704
- Weight: 570g
- Dimensions: 138 x 216mm
- Publication Date: 01 Feb 1985
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.
Gordon Foxall is a senior lecturer in marketing at Cranfield School of Management.
