Marketing Your Retail Store in the inter

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A01=Bob Negen
A01=Susan Negen
Author_Bob Negen
Author_Susan Negen
book
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Category=KJS
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eq_nobargain
eq_non-fiction
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flower business
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internet age
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new ways
owners
principles
retail
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Product details

  • ISBN 9780470043936
  • Weight: 544g
  • Dimensions: 155 x 231mm
  • Publication Date: 05 Jan 2007
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: US
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BOB NEGEN founded WhizBang! Training after owning an award-winning chain of kite stores for more than two decades. He has spent the last six years teaching other store owners and managers the nuts-and-bolts skills they need to run successful retail businesses. In his work as a speaker, author, and consultant, Bob shares the hard-earned lessons he learned along the way.

SUSAN NEGEN is cofounder of WhizBang! Training, where she takes the best of what she learned as an executive for department store giants Bloomingdale’s and Macy’s and applies it to the independent retail store.

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