A23=Jon Dowling
Age Group_Uncategorized
Age Group_Uncategorized
automatic-update
Category1=Non-Fiction
Category=AF
Category=AKC
Category=AKL
COP=United Kingdom
Delivery_Delivery within 10-20 working days
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Language_English
Price_€20 to €50
softlaunch
Product details
- ISBN 9781915392046
- Weight: 620g
- Dimensions: 185 x 245mm
- Publication Date: 03 Nov 2022
- Publisher: Counter-Print
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something – injecting meaning and playfulness into a brand and creating a lasting impression.
