Mass Media and Power in Modern Britain

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A01=Jenny Kitzinger
A01=John Eldridge
Author_Jenny Kitzinger
Author_John Eldridge
Category=JBCT
eq_adult
eq_bestseller
eq_isMigrated=0
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics

Product details

  • ISBN 9780198781714
  • Weight: 254g
  • Dimensions: 133 x 203mm
  • Publication Date: 06 Feb 1997
  • Publisher: Oxford University Press
  • Publication City/Country: GB
  • Product Form: Paperback
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The Mass Media and Power in Britain is a thorough, lievely introduction to the role, importance, and power of the mass media in contemporary British society. What is the mass media, and how does it help shape life in modern Britain? After introducing the student to discussions around these questions, the authors examine the historical development of the mass media, issues of ownership, and the roots of its power in the public and political sphere. Contemporary questions surrounding todays media are also addressed. What is the role of the audience? How do people take pleasure from media culture? What are the issues surrounding the news, advertising, public services broadcasting, the shaping of public understanding, censorship, violence, and `moral panics'? The authors also look towards the future, considering prospects for a global media and the possible effects of the information superhighway. An invaluable introduction and point of reference for students of sociology, media studies, politics and human geography, The Mass Media and Power in Modern Britain will be essential reading for anyone interested in our mass media _

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