McLuhan and Baudrillard
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A01=Gary Genosko
Author_Gary Genosko
Barthes's Elements
Baudrillard's Writings
Book Men
Category=JBCC
Category=JBCT
communication models
concepts
Contemporary Society
cultural studies
De Kerckhove
Derrick De Kerckhove
Deuce Coupe
electronic media analysis
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eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
french
French Canadian Nationalism
galaxy
gutenberg
Gutenberg Galaxy
influence of media on society
Jean Cazeneuve
Ma Ma
massage
McLuhan's Concept
McLuhan's Ideas
McLuhan's Sense
McLuhan's Thought
McLuhan's Work
mcluhans
Mechanical Bride
media theory
medium
Mosaic Method
Objet Petit
postmodernism
Potential Co-authors
Primitivist Discourse
Promotional Front
Radical Semiurgy
readers
semiotics
sense
Today's Electronic Environments
Vice Versa
work
Product details
- ISBN 9780415190626
- Weight: 300g
- Dimensions: 156 x 234mm
- Publication Date: 08 Apr 1999
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
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Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.
Gary Genosko is Senior Research Fellow of the McLuhan Program in Culture and Technology at the University of Toronto.
