Media and Ethnic Identity
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Product details
- ISBN 9780415957038
- Weight: 640g
- Dimensions: 152 x 229mm
- Publication Date: 25 Apr 2007
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
Media and Ethnic Identity carries a Native American perspective to media and its role in ethnic identity construction. This perspective is gained through a case study of the Hopis, who live in northeast Arizona and are known for their devotion to their indigenous culture.
The research data is built on a number of interviews with Hopis of a variety of ages from nine villages. The study also makes use of the results of a survey of a large number of students in the Hopi Jr./Sr. High School. The framework for examining the research data is intercultural communication (both interpersonal and media-mediated) between an indigenous group and a majority from the viewpoint of the indigenous group.
This book provides tools for understanding the experiences of communication between social and political minorities and majorities from the indigenous perspective.
