A01=Katharina Lange
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Author_Katharina Lange
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B01=Roland Mattmüller
Category1=Non-Fiction
Category=KCS
Category=KJB
Category=KJK
Category=KJM
Category=KJMD
Category=KJS
Category=KJSM
Category=KJZ
COP=Switzerland
Delivery_Delivery within 10-20 working days
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experimentelle
Katharina
Konsumentenverhalten
Lange
Language_German
Marketing
Marketingkommunikation
Marketingstrategie
Mattmuller
Mobile
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PA=Available
Price_€50 to €100
PS=Active
Roland
softlaunch
Strategisches Marketing
Studie
uber
Verhaltensabsichten
Verkaufsfordermassnahmen
Werbung
Product details
- ISBN 9783631730669
- Publication Date: 18 Sep 2017
- Publisher: Peter Lang AG
- Publication City/Country: CH
- Product Form: Hardback
- Language: German
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