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Modern-Day Vikings

Christina Johansson Robinowitz
€21.99
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Product details

  • ISBN 9781877864889
  • Weight: 280g
  • Dimensions: 146 x 214mm
  • Publication Date: 01 Nov 2001
  • Publisher: John Murray Press
  • Publication City/Country: US
  • Product Form: Paperback
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Description

Modern-Day Vikings provides a window into what one world traveler called the most American of European countries: Sweden. Yet, surface similarities between the two nations conceal essential differences. Christina Robinowitz and Lisa Werner Carr provide insights and strategies for successful interactions with Swedes, whether business or social.

True to its title, Modern-Day Vikings traces some of Sweden's most ingrained cultural traits back to its Viking heritage: self-sufficiency, fairness, egalitarianism and democracy. The authors also examine Sweden's famous "cradle-to-grave" social model and explore the values underlying modern Swedish culture, such as lagom (moderation), the law of Jante (personal modesty), communication styles and business practices.
About Christina Johansson Robinowitz
Christina Johansson Robinowitz is a cross-cultural coach, trainer and consultant. A native of Sweden and long time resident of the US she works with multinational companies and international organizations, specialising in Swedish/US Intercultural relations.

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