Home » More Is More
Product Image

More Is More

Blake Morgan
€33.99
Quantity:
In stock with our UK publisher. 14-28 days
Delivery/Collection within 10-20 working days
14 days return policy Shipping & Delivery
A01=Blake Morgan
accountability frameworks
agent
Artifi Cial Intelligence
Author_Blake Morgan
big data in marketing
Business Process
business process optimization
Category=KC
Category=KJC
Category=KJMB
Category=KJMQ
Category=KJMV5
center
Ceo
chief
Chief Customer Offi Cer
CMO
Competitive Business Strategy
contact
Contact Center
customer
customer centricity
Customer Experience
customer experience transformation models
Customer Relationship Management Tool
Disengaged
economy
employee experience strategies
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
experience
Fi Ve
Follow
Hold
IoT
Jeff Bezos
Makeup
Messaging App
offi
organizational culture change
sharing
Sharing Economies
Spotlight
TSA
undercover
Undercover Boss
Unlimited
Vice Versa
Wo
Word Of Mouth

Product details

  • ISBN 9781138046788
  • Weight: 440g
  • Dimensions: 152 x 229mm
  • Publication Date: 09 May 2017
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
Secure checkout Fast Shipping Easy returns
Description

“Less is more” may be good advice for many efforts, but it is terrible advice when it comes to customer experience. Brands that want to stay relevant must apply more energy, focus, and resources to creating knock-your-socks-off customer experiences than they ever did before. Companies that embrace a “more is more” philosophy work harder and go further to ensure that their customers have a positive experience: they do this through customer-focused strategies and leadership, via operations, policies, and procedures that consider how the customer will fare in every scenario.

Customer experience guru Blake Morgan walks you through the D.O.M.O.R.E. concepts that set businesses up for success by emphasizing the importance of relationships. Companies that do more:

Design something special
Offer a strong employee experience
Modernize with technology
Obsess over the customer
Reward responsibility and accountability
Embrace disruption and innovation

More Is More offers practical advice for building or improving customer experience that you can apply immediately at your own organization. Time is of the essence: your customers are not willing to wait for you to get the customer experience right. Outlining the key areas you need to address immediately, More Is More will help you weather external changes, remain relevant, and thrive in today’s ever-changing business landscape.
About Blake Morgan
Blake Morgan is a Customer Experience Futurist. She is the host of The Modern Customer Podcast and a weekly customer experience video series on YouTube. She’s been ranked as ICMI’s Top 50 Thought Leaders To Follow on Twitter In 2016, Clarabridge’s #1 Social Customer Service expert to follow, and Customer Gauge’s top 20 customer experience experts to follow in 2017. She has worked with Intel, Verizon Wireless, and many more. She lives in the Bay Area with her husband, daughter and their two Yorkie rescues. This is her first book. Visit Blake at www.blakemichellemorgan.com.

More from this author