Moving the Hearts and Minds of Men

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A01=Ruth Artmonsky
Age Group_Uncategorized
Age Group_Uncategorized
Ashley Havinden
Author_Ruth Artmonsky
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British advertising
Category1=Non-Fiction
Category=AKB
COP=United Kingdom
Delivery_Delivery within 10-20 working days
entrepreneurs
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Language_English
PA=Available
Price_€10 to €20
PS=Active
softlaunch
William Crawford

Product details

  • ISBN 9780957387553
  • Weight: 270g
  • Dimensions: 180 x 220mm
  • Publication Date: 06 Nov 2014
  • Publisher: Artmonsky Arts
  • Publication City/Country: GB
  • Product Form: Paperback
  • Language: English
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Few, nowadays, could name either the artists or the copywriters behind the many iconic advertising campaigns in Britain in the inter-war years. Even fewer could name the entrepreneurs who made such achievements possible. William 'Bill' Crawford was one such, who through his energy, imagination, financial acumen and sheer chutzpah, built up one of the leading agencies of the time. He was one of the first to establish overseas offices, commissioned one of the earliest 'modernist' buildings in London, championed the key role of women in his industry, and was one of the most progressive when it came to art and design. He not only ran a successful company but was a major contributor to raising the professional status of his industry. Working alongside legendary art director Ashley Havinden, Crawford and his agency exerted enormous influence on British advertising during the first half of the twentieth century.

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