Multimodal Semiotics and Rhetoric in Videogames

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A01=Jason Hawreliak
Author_Jason Hawreliak
Category=CF
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communicative modes
Controller Vibration
discourse analysis
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Experiential Rhetoric
game studies
Grand Theft Auto
GTA
Gustatory Modes
Haptic Feedback
Haptic Modes
HTC Vive
Ludonarrative Dissonance
meaning making in interactive media
Military Themed Games
Modal Consonance
Multi-modal Studies
Multimodal Artifacts
multimodal communication
multimodal consonance
multimodal dissonance
Multimodal Ensemble
Multimodal Metaphor
Multimodal Semiotics
Multimodal Studies
multimodality
Olfactory Mode
persuasive game design
play theory
Procedural Mode
procedural rhetoric
procedurality
rhetoric
Semiotic Modes
semiotics
Single Player Game
social semiotics
Turn Based Strategy Game
user generated content
videogames
Virtual Iraq
virtual reality

Product details

  • ISBN 9780367584788
  • Weight: 453g
  • Dimensions: 152 x 229mm
  • Publication Date: 30 Jun 2020
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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This book merges recent trends in game studies and multimodal studies to explore the relationship between the interaction between videogames’ different modes and the ways in which they inform meaning for both players and designers. The volume begins by laying the foundation for integrating the two disciplines, drawing upon social semiotic and discourse analytic traditions to examine their relationship with meaning in videogames. The book uses a wide range of games as examples to demonstrate the medium’s various forms of expression at work, including audio, visual, textual, haptic, and procedural modes, with a particular focus on the procedural form, which emphasizes processes and causal relationships, to better showcase its link with meaning-making. The second half of the book engages in a discussion of different multimodal configurations and user generated content to show how they contribute to the negotiation of meaning in the player experience, including their role in constructing and perpetuating persuasive messages and in driving interesting and unique player decisions in gameplay. Making the case for the benefits of multimodal approaches to game studies, this volume is key reading for students and researchers in multimodal studies, game studies, rhetoric, semiotics, and discourse analysis.

Jason Hawreliak is an assistant professor of game studies at Brock University’s Centre for Digital Humanities. His research examines the semiotic, rhetorical, and cultural functions of interactive media with an emphasis on multimodality in videogames. He is a co-founder of the online game studies periodical, First Person Scholar.

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