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New Cultures of Food
New Cultures of Food
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€192.20
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A01=Martin K. Hingley
Australian National University
Author_Martin K. Hingley
bh12
Category=KJS
Category=KND
certification
Chinese Home Appliances
consumer behaviour research
consumers
cross-cultural dietary patterns
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
ethnic
Ethnic Food
Ethnic Food Consumption
Ethnic Food Market
Ethnic Minority Consumers
Ethnic Products
food sociology
foods
functional
Functional Food
global food market analysis
halal
Halal Certification
Halal Sign
local
Major UK Supermarket
minority
multicultural marketing
Muslim Consumers
non-Muslim Consumers
Nostalgic Consumption
religious dietary practices
retail supply chains
signs
South East Asian Students
Traditional Functional Food
UK Consumer
UK Food
UK Food Industry
UK Food Retailer
UK Grocery Retailer
UK Retail
UK Retailing Sector
UK Supermarket
UK Supermarket Chain
Product details
- ISBN 9780566088131
- Weight: 884g
- Dimensions: 174 x 246mm
- Publication Date: 19 Jun 2009
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
Food is an extraordinary expression of culture; the assortment of flavours, smells, colours and appearance match the diversity of the cultures from which they come and provide very visible evidence of the migration of populations and of the growing multiculturalism of many countries. Adam Lindgreen and Martin K. Hingley draw on research into European, Latin American and (Near and Far) Eastern markets to provide a comprehensive collection of original, cutting-edge research on the opportunities that the changing landscapes of ethnic, religious and cultural populations present for businesses and marketers. The New Cultures of Food uses the perspective of food culture to explore the role of food as a social agent and attitudes to new foodstuffs amongst indigenous populations and to indigenous food amongst immigrant communities. Opportunities and routes to market for exploiting growing demand for ethnic food are also investigated. This is an important book for food and consumer businesses, policy makers and researchers seeking to understand changing global markets and the significance of food as an indicator of social and religious attitude, diet and ethnic identity.
Dr Adam Lindgreen is professor of marketing at Cardiff University. Previously, he was professor of strategic marketing at Hull University Business School, U.K. After graduating in engineering, chemistry, and physics, Dr. Lindgreen first finished an MSc in food science and technology at the Technical University of Denmark and is now a European Engineer (EurIng); he then finished an MBA at Leicester University. In 2000, he received his Ph.D. at Cranfield University. As assistant professor with the Catholic University of Louvain, he represented the university in the Community of European Management Schools' inter-faculty group 'Marketing'. He was also assistant professor at Eindhoven University of Technology and a research fellow with the Eindhoven Centre for Innovation Studies. He has published widely, and his awards include Industrial Marketing Management's Outstanding Article 2005. His research interests include business and industrial marketing management, consumer behaviour, experiential marketing, and corporate social responsibility. Dr Martin K. Hingley graduated in agricultural and food marketing from the University of Newcastle upon Tyne; he has an MPhil in marketing from Cranfield University; and a PhD in marketing from the Open University. Dr Hingley was a reader in marketing and supply chain management at Harper Adams University College, the leading university in the United Kingdom specializing in agri-food business, and is now professor of strategic marketing at Lincoln University. He is also a visiting fellow to the University of Hull Business School and has previously held a fellowship endowed by Tesco Plc. Dr Hingley has wide-ranging business experience in the international food industry and has spent time in provision of market and business analysis with the Institute of Grocery Distribution. He has presented and published widely in applied food industry marketing and supply chain relationship management. He serves on the board of several scientific journals.
New Cultures of Food
€192.20
