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A01=Emily van der Nagel
adult content
adult content on social media
Author_Emily van der Nagel
Category=JBCT
content creation
creators
digital intimacies
digital intimacy
digital patronage
Emily van der Nagel
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
forthcoming
how does OnlyFans work?
influencers
intimacy
NSFW
Only Fans
OnlyFans
platform studies
sex work
social media
social media influencing
starting an OnlyFans
subscribers
subscription model

Product details

  • ISBN 9781509567188
  • Publication Date: 30 Oct 2026
  • Publisher: Polity Press
  • Publication City/Country: GB
  • Product Form: Hardback
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The phrase 'to start an OnlyFans' has become part of internet vernacular, indicating someone who charges fans for access to intimate content. Founded in 2016 as a content subscription platform, OnlyFans rose to prominence during the COVID-19 lockdowns. In a social media landscape where user data typically fuels personalised content, a platform with no advertising that continues to grow in users – and profit – is rare.
 
In the first book-length examination of its kind, Emily van der Nagel explores the phenomenon of OnlyFans and reveals how intimacy makes it such a compelling and popular platform. Adopting a sex-positive perspective, the book centres the experiences of creators and subscribers while situating OnlyFans as a paid, Not Safe For Work platform within a social media ecology that blocks sexual expression. To truly understand contemporary social media, van der Nagel argues the practices, cultures, and economies of OnlyFans are an essential part of the picture.

This book is a critical examination of OnlyFans for students and scholars of media and communications studies, and anyone interested in adult content on social media.
Emily van der Nagel is Lecturer in Social Media at Monash University.

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