A01=Ryan Holiday
achieve longlasting success
Author_Ryan Holiday
best guide for entrepreneurs
Category=KJS
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
handbook for creatives
how to get rich
influence
marketing strategy
million dollar plan
money-makers
principles ray dalio
sales techniques
selling strategies
seth godin
The Daily Stoic
tim ferriss
tony robbins
Product details
- ISBN 9781781257661
- Weight: 204g
- Dimensions: 128 x 206mm
- Publication Date: 13 Jul 2017
- Publisher: Profile Books Ltd
- Publication City/Country: GB
- Product Form: Paperback
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Bestselling author and marketing strategist Ryan Holiday reveals how a classic work is made and marketed.
Classic. Evergreen. Perennial. We can all identify products and ideas that seem to last forever and just keep selling. They exist in every industry, and should be every smart person's goal. Dependable resources, unsung money-makers, they increase in value and outlast the competition. But how can we create one ourselves?
Here, Ryan Holiday reveals the secret. As a bestselling author whose books have sold over 5 million copies, and as creator of the worldwide phenomenon The Daily Stoic (now in its 10th year), he knows that creating a classic isn't about pandering to current trends, or selling out our values. It is about big dreams, a creative mindset and careful strategy. In this book, he takes us back to the first principles that underpin this thinking. Featuring interviews with some of the world's greatest entrepreneurs and creatives, and grounded in stories of classics from every field, the book shares an approach that anyone can adopt to make and market a classic work. Whether you have a book or a business, a song or the next great screenplay, this is the recipe for long-lasting success.
Ryan Holiday is the bestselling author of Growth Hacker Marketing, The Obstacle is the Way and Ego is the Enemy. His books have been translated into 25 languages and his writing has appeared everywhere from the Columbia Journalism Review to Fast Company.
Follow Ryan on Twitter @ryanholiday, Facebook/ryanholiday and visit his website www.ryanholiday.net
