Product details
- ISBN 9780415854153
- Weight: 430g
- Dimensions: 152 x 229mm
- Publication Date: 13 Aug 2014
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
Secure
checkout
Fast Shipping
Easy returns
Perspectives on Social Media presents the most current research on the effectiveness of social media across sectors. Progress in finding better applications for social media relies on the difficult task of integrating media technologies into fields such as engineering, marketing, health, learning, art, tourism, and the service industry. This book is based on cutting-edge creative work among top international researchers and renowned designers and provides readers with a preview of the most visionary outcomes in the field of social media. Some of the major topics that the book discusses are:
-
- New social media design
-
- Sense of community in web applications
-
- App design and development for mobile devices.
Perspectives on Social Media uniquely builds on recent disputes among the top scholars around the world, thus including the dynamics of knowledge-sharing and cross-fertilization that one would expect to happen on the web but that are rarely found in a book.
Piet Kommers is Associate Professor at the University of Twente and Adjunct Professor at the University of Joensuu, Finland, and Curtin University, Perth, Australia.
Pedro Isaías is Professor of Information Management and Information Systems and Director of the master degree program in Electronic Commerce and Internet at the Universidade Aberta (Portuguese Open University), Lisbon, Portugal.
Tomayess Issa is a Senior Lecturer at the School of Information Systems at Curtin University, Australia.
