Product details
- ISBN 9781394328260
- Weight: 431g
- Dimensions: 155 x 224mm
- Publication Date: 20 Mar 2026
- Publisher: John Wiley & Sons Inc
- Publication City/Country: US
- Product Form: Hardback
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Become the unexpected candidate who lands ultra-competitive career and academic opportunities.
We all want to compete at the highest level in our careers and land dream opportunities. But what do we do when the number and caliber of competitors are high, and others tell us we don't have any chance of getting selected?
In Pitch Your Potential: The Formula for Winning Dream Jobs, Awards, and Elite Opportunities, Dr. Vicki Johnson, admissions expert and nationally recognized founder of ProFellow, offers her breakthrough MATCH ME Formula, which has helped thousands of people go from rejected to selected. You'll learn how to overcome the discouragement of gatekeepers and apply proven strategies to create a winning personal pitch in writing and speaking to enter elite career tracks, get accepted to top universities, and win nationally competitive fellowships and awards.
You'll learn how to:
- Overcome mindset challenges that sabotage your effort
- Define your goals and identify opportunities that are a perfect fit
- Develop a memorable and compelling pitch, tailored to each opportunity
- Express your unique story on paper and in interviews
- Land the opportunities you have your heart set on!
Pitch Your Potential is the state-of-the-art book on the personal pitch that will help you develop your self-confidence and land dream roles in an increasingly competitive world. You don't have to listen to those who say your goals are out of reach. Become the leader you want to be.
VICKI JOHNSON, PHD, is a speaker, author, and four-time fellowship winner who helps ambitious professionals achieve elite opportunities. She is the founder of ProFellow, the leading U.S. platform for competitive fellowships, graduate programs, and leadership accelerators, read by more than nine million people globally. As a sought-after speaker and coach, Vicki teaches storytelling strategies that have helped ProFellow members secure more than $500 million in merit-based funding awards. Pitch Your Potential is her first book and serves as an in-depth guide to her breakthrough MATCH ME Formula®, representing the seven elements of a winning application. Vicki invites you to connect with her at www.DrVickiJohnson.com.
