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Roger L. Martin

Playing to Win: How Strategy Really Work

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€32.00
A01=A.G. Lafley
A01=Roger L. Martin
Age Group_Uncategorized
Age Group_Uncategorized
Author_A.G. Lafley
Author_Roger L. Martin
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business models
capabilities
Category1=Non-Fiction
Category=KJC
Category=KJU
competitive advantage
competitive strategy
COP=United States
core competencies
corporate strategy
customer focus
decision making
Delivery_Delivery within 10-20 working days
differentiation
eq_bestseller
eq_business-finance-law
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eq_nobargain
eq_non-fiction
execution
growth strategy
industry analysis
innovation
Language_English
leadership
management systems
market positioning
market segmentation
operational excellence
PA=Available
performance metrics
Price_€20 to €50
PS=Active
resource allocation
softlaunch
strategic alignment
strategic choices
strategic goals
strategic planning
strategic thinking
strategy
value proposition
where to play
winning

Product details

  • ISBN 9781422187395
  • Weight: 496g
  • Dimensions: 155 x 234mm
  • Publication Date: 05 Feb 2013
  • Publisher: Harvard Business Review Press
  • Publication City/Country: US
  • Language: English
Delivery/Collection within 10-20 working days

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About A.G. Lafley | Roger L. Martin
A.G. Lafley has been named the new Chief Executive Officer, President, and Chairman of Procter & Gamble, where he previously served as CEO from 2000-2009. Under Lafley's leadership, P&G's sales doubled, its profits quadrupled, its market value increased by more than $100 billion, and its portfolio of billion-dollar brands--like Tide, Pampers, Olay, and Gillette--grew from 10 to 24 as a result of his focus on winning strategic choices, consumer-driven innovation, and reliable, sustainable growth. Roger Martin is Dean of the University of Toronto's Rotman School of Management and an adviser to CEOs on strategy, design, innovation, and integrative thinking. In 2011, Roger was named by Thinkers50 as the sixth top management thinker in the world. This is his eighth book; he also contributes regularly to Harvard Business Review, the Financial Times, and the Washington Post, among others. He holds an MBA from Harvard Business School and an AB in economics from Harvard College.