Professionalization of Action Sports

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Action Sport Athletes
Action Sport Cultures
Action Sport Industry
Action Sports
Action Sports Participants
athlete labour
BMX Freestyle
BMX Riders
Category=SC
commercial sponsorship
Dew Tour
digital media practices
Emotional Labour
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globalisation of sports
Governing Body
institutional change in action sports
Kite Surfing
Lifestyle Sports
Mainstream Sport
NZ's Minister
NZ. Sport
NZ’s Minister
Olympic inclusion
Parkour Community
Parkour Practice
Professional Climbers
Professional Development
Professional Snowboarding
Resource Dependence Theory
Sport Climbing
sport sociology
Surf Industry
Surfing Australia
Young Men

Product details

  • ISBN 9781032204048
  • Weight: 453g
  • Dimensions: 174 x 246mm
  • Publication Date: 29 Jan 2024
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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Action sports have undergone dramatic growth, commercialization, and institutionalization over recent decades. This book uncovers the social, political, economic and organizational dynamics of their professionalization.

After sketching some of the main transformations at stake in the field, the contributors provide novel insights into the changing structures in the action sports industry and the effects on athletes, coaches, agents and the cultures more broadly. Such trends came to the fore in the inclusion of surfing, skateboarding, sport climbing and BMX freestyle into the Tokyo Olympic Games. The book explores the working lives of action sports athletes, more specifically when it comes to their social media practices and the commercial pressure emerging from sponsors, and it also provides key insights into the institutionalization and professionalization of action sports amid ongoing processes of globalization, commodification and incorporation. Overall, the book reveals how different action sports (i.e., snowboarding, surfing, kiteboarding, parkour, climbing, skateboarding), and across countries, are at various stages in the professionalization process, with local, national and international responses and reactions to such trends differing considerably.

The chapters in this book were originally published as a special issue of Sport in Society.

Guillaume Dumont is Assistant Professor at OCE Research Center, emlyon Business School, France. He is the author of Professional Climber: Creative Work on the Sponsorship Labor Market (2018), exploring ethnographically the working lives of professional rock climbers in North America and Europe.

Holly Thorpe is Professor of Sociology of Sport and Physical Culture at the University of Waikato, New Zealand. She is the author of Snowboarding Bodies in Theory and Practice (2011) and Transnational Mobilities in Action Sport Cultures (2014), and co-author of Action Sports and the Olympic Games: Past, Present, Future (2021).