Product details
- ISBN 9789401429412
- Weight: 502g
- Dimensions: 170 x 240mm
- Publication Date: 01 Jul 2024
- Publisher: Lannoo Publishers
- Publication City/Country: BE
- Product Form: Paperback
- Language: English
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How do you create a unifying future narrative for your organisation? In an era of growing awareness regarding biodiversity, climate, and new guidelines such as ESG, sustainability is transforming our society. Stefaan Vandist draws inspiration from groundbreaking examples where the intersection of science, technology, and creativity converge. His mission? To encourage organisations to 'Provotype': construct future scenarios with softness, making them visible and tangible to elicit significant engagement. Discover how this approach stimulates impactful innovation and turn this book into your toolbox for a more sustainable and connected future.
After a successful career as a brand strategist at the internationally acclaimed advertising agency Duval Guillaume, Stefaan Vandist decided to focus his passion for creativity and strategy on sustainability issues. Nowadays, he works as a full-time imagination activist and creative consultant, bringing innovation processes to life for a diverse range of clients including Baloise, L’Oréal, and Tomorrowland.
