A01=Alan J. Harding
audiences
Author_Alan J. Harding
Category=ATFA
Category=ATFN
Category=ATFR
crown film unit
documentary movement
empire marketing board film unit
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
forthcoming
general post office film unit
government communications
John Grierson
propaganda
public information films
public relations
Product details
- ISBN 9781526198273
- Weight: 396g
- Dimensions: 138 x 216mm
- Publication Date: 23 Jun 2026
- Publisher: Manchester University Press
- Publication City/Country: GB
- Product Form: Paperback
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In the years after the First World War the British government had to adapt its communication policy to connect with the new mass electorate. This book examines the government’s own Film Units and their slow development of the Public Information Film. By reviewing the entire film catalogue produced by the Empire Marketing Board, the General Post Office and Crown Film Units, particular themes are identified which not only reflect the demands of the Units’ sponsors but also the anxieties and concerns of the 1930s and 1940s. The impact of the films is explored through the contemporary reaction of the audiences to them. By the time the Crown Film Unit was closed in 1952 a style of Public Information Film had been developed and continued into the 1970s.
Alan J. Harding is a former Programme Director at the University of Southampton and a Senior Fellow of the Higher Education Academy
