Public Relations

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academic
Case Study
Category=KJSP
corporate
Corporate Social Responsibility
CSR.
democracy and communication
documentary communication
education
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Financial PR.
interdisciplinary public relations critique
literature
Magda Pieczka
media influence research
occupation
Organization Public Relationship
PR Activity
PR Consultant
PR Industry
PR Practice
PR Practitioner
practice
practitioners
propaganda analysis
Public Relations
Public Relations Academics
Public Relations Activities
Public Relations Discourse
Public Relations Education
Public Relations Ethics
Public Relations Literature
Public Relations Occupation
Public Relations Practice
Public Relations Practitioners
Public Relations Theory
responsibility
science communication
social
Symmetrical Communication
Symmetrical Public Relations
theorists
transparency studies
Young Men

Product details

  • ISBN 9780805846171
  • Weight: 1140g
  • Dimensions: 178 x 254mm
  • Publication Date: 24 Feb 2006
  • Publisher: Taylor & Francis Inc
  • Publication City/Country: US
  • Product Form: Hardback
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This new text for students and practitioners in public relations has been built on the acclaimed Critical Perspectives in Public Relations, also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds on the public relations scene have contributed fresh ideas and diverse perspectives: their locations on the margins, either geographically or intellectually, or both, allowed them to present a variety of compelling critiques. Contributors from Germany, Sweden, Spain, and Scotland join those from New Zealand and Australia in providing historical and political perspectives. Topics such as propaganda, religion, publics, expertise, transparency, and discourse are tackled in new and imaginative ways.

The book challenges conventions but also provides essential empirical detail and careful argument. Practical relevance is also present through interdisciplinary discussion of public relations problems in sport, health, science, tourism, and documentary film. This important volume will stimulate debate about the boundaries, definitions, functions, and effects of public relations.