Quality Issues in Heritage Visitor Attractions
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A01=Ian Yeoman
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Author_Ian Yeoman
Big Pit
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continuous improvement models
cultural heritage management
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Evaluating Service Quality
Follow
Heritage Attraction Managers
Heritage Attractions
Heritage Experience
Heritage Services
Heritage Site
Heritage Site Visits
Heritage Visitor Attractions
historic
house
HRM.
Human Resource Management Functions
HVA
interpretation
literature
managers
marketing
Moments Of Truth
Parthenon
quality enhancement in heritage tourism
Scottish Tourist Board
Senior Travellers
service
Service Quality
services
Services Marketing Literature
site
Successful Volunteer Programme
Thackray Medical Museum
tourism
UK National Curriculum
USA
Visitor Attractions
visitor satisfaction measurement
volunteer coordination practices
Word Of Mouth
workforce engagement strategies
Product details
- ISBN 9780750646758
- Weight: 500g
- Dimensions: 156 x 234mm
- Publication Date: 04 Dec 2000
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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* Quality as a tool for success
*Covers a diverse range of quality issues and theories in the context of heritage attractions
* Well-respected international contributor team of academics and practitioners
Heritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even more discerning customers. A focus on quality can assist with customer satisfaction and business excellence.
This new book on Quality issues brings together a range of specialists who lead us from the evolution of quality to our current position on the quality roadmap. It provides a toolkit to assist on the continuous quality improvement journey and presents a vision of what lies ahead in this new millennium.
'Quality Issues in Heritage Visitor Attractions' will prove an invaluable guide for students and practitioners in the field s of Heritage, Visitor Attractions and Tourism in general.
Divided into six sections this text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, quality tools for managers, managing the quality workforce and the future.
Associate Professor, Victoria University, New Zealand
