A01=Gerd Horten
academic
advertising
american culture
american history
Author_Gerd Horten
case study
Category=ATL
Category=JBCT
Category=JPV
Category=NHB
Category=NHWL
Category=NHWR7
comedy
consumer
consumer culture
consumerism
cultural
culture
depression
domestic radio
entertainment
eq_art-fashion-photography
eq_bestseller
eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
government
history of radio
industry
narrative
political
politics
propaganda
radio
radio programs
research
researched
scholarly
second world war
soap opera
technology
transformation
united states
united states history
us history
wartime
world war
world war 2
wwii
Product details
- ISBN 9780520240612
- Weight: 363g
- Dimensions: 152 x 229mm
- Publication Date: 01 Oct 2003
- Publisher: University of California Press
- Publication City/Country: US
- Product Form: Paperback
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Radio Goes to War is the first comprehensive and in-depth look at the role of domestic radio in the United States during the Second World War. As this study convincingly demonstrates, radio broadcasting played a crucial role both in government propaganda and within the context of the broader cultural and political transformations of wartime America. Gerd Horten's absorbing narrative argues that no medium merged entertainment, propaganda, and advertising more effectively than radio. As a result, America's wartime radio propaganda emphasized an increasingly corporate and privatized vision of America's future, with important repercussions for the war years and the postwar era. Examining radio news programs, government propaganda shows, advertising, soap operas, and comedy programs, Horten situates radio wartime propaganda in the key shift from a Depression-era resentment of big business to the consumer and corporate culture of the postwar period.
Gerd Horten is Associate Professor of American History at Concordia University in Portland, Oregon.
