Recontextualizing Expert Knowledge

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academic identity
Category=CFG
Category=CJP
climate science outreach
corpus linguistics
Digital discourse analysis
Digital knowledge dissemination
digital science communication practices
English for specific purposes
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eq_dictionaries-language-reference
eq_isMigrated=1
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Expert knowledge dissemination
Genre analysis
metaphorization strategies
multimodal communication
Pilar Mur-Duenas
public health discourse
Recontextualization
Rosa Lores
Science communication
Scientific knowledge

Product details

  • ISBN 9781032964096
  • Weight: 590g
  • Dimensions: 152 x 229mm
  • Publication Date: 22 Mar 2026
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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This collection explores how expert knowledge is transformed and communicated in digital contexts.

This volume examines how digital media impacts the process of recontextualization, understood as the way by which expert knowledge is made more accessible to multiple audiences through varied discursive, pragmatic, and multimodal strategies. Adopting varied theoretical and methodological approaches, the chapters examine the multifaceted processes of recontextualization, where academic information is adapted for broader public audiences, often navigating the tension between scholarly rigor and public understanding. Part 1 examines the way academics adapt expert knowledge for diverse audiences through platforms like The Conversation, TED Talks, and Science Media Centre. Part 2 explores knowledge transformation by mediators across social media, science writing, press releases, and destination marketing. Part 3 addresses professional communication practices in climate research and sensitive topics (i.e., extremism). The epilogue discusses balancing simplification with academic integrity in expert knowledge dissemination.

This book will be of interest to students and scholars in discourse analysis, pragmatics, English for Specific Purposes, corpus linguistics, and science communication.

Rosa Lorés is Full Professor in the Department of English and German Studies at the Universidad de Zaragoza, Spain.

Pilar Mur-Dueñas is Senior Lecturer in the Department of English and German Studies at the Universidad de Zaragoza, Spain.