A01=Effie Steriopoulos
A01=Jeffrey Wrathall
A01=Steriopoulos
Age Group_Uncategorized
Age Group_Uncategorized
Author_Effie Steriopoulos
Author_Jeffrey Wrathall
Author_Steriopoulos
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Category1=Non-Fiction
Category=KNS
Category=KNSG
Category=KNSH
COP=United Kingdom
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Language_English
PA=Available
Price_€20 to €50
PS=Active
softlaunch
Product details
- ISBN 9781911635888
- Dimensions: 189 x 246mm
- Publication Date: 05 Jan 2022
- Publisher: Goodfellow Publishers Limited
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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The events industry is undergoing fundamental change. Due to the COVID 19 pandemic, this has meant the cancellation and postponement of events and a move towards online and hybrid strategies. Looking to the future, the ‘new normal’ for the events industry will be characterised by a quite different, transformed, events landscape which will require a thorough reimagining and reshaping of existing methods, techniques and practices.
'Reimagining and Reshaping Events: Theoretical and practical perspectives' is a unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues. The text examines key priorities such as:
* The inclusion of technological advances and the development of online and hybrid strategies;
* The design of meaningful experiences considering the environment and sustainability;
* Ethical catering choices, environmental and social responsibility;
* Adapting to complex event situations and incorporating covid strategies;
* Knowledge advancement with current technologies and sustainability practices;
* The maintenance of practitioner well-being.
Written in a user friendly and engaging style, it provides a blend of theory and practice that adopts a practitioner perspective but draws on theory from a broad range of discipline areas.
