Research Methods for Product Design, second edition

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A01=Alex Milton
A01=Paul Rodgers
Author_Alex Milton
Author_Paul Rodgers
Category=AKB
Category=AKP
Category=AKR
Category=GPS
competitor product analysis
conducting surveys
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_new_release
eq_nobargain
eq_non-fiction
ethical research
ethnography
how to run a great user trial
industrial design
journey mapping
market research
mind mapping
paper prototyping
product design process
rapid prototyping
research analysis
safety testing
sketch modelling
task analysis
tips for a great presentation
trend forecasting
using generative AI as a research tool

Product details

  • ISBN 9781529436006
  • Weight: 740g
  • Dimensions: 214 x 278mm
  • Publication Date: 26 Feb 2026
  • Publisher: Quercus Publishing
  • Publication City/Country: GB
  • Product Form: Paperback
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Research Methods for Product Design provides a practical insight into the routine phases of the design process such as observation of people, asking questions, searching for information, making and testing ideas, and ultimately generating solutions to problems.

This second edition has been updated to include new sections on equality and diversity, sustainable design, data visualisation, social media dissemination, AI, and design for good health.

The illustrated Case Studies featuring the work of leading designers have all been replaced with new, more recent examples. The step-by-step Tutorials have either been updated or replaced with new information and suggestions for how to address the challenges of today's world.

The book's photo selection has also been refreshed to better reflect the greater diversity of the student body.

Paul Rodgers is Professor of Design, Manufacturing and Engineering Management, University of Strathclyde, Glasgow.
Alex Milton is Professor and Head of the School of Design, National College of Art and Design, Dublin.

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