Research Methods for Social Media Journalism

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computational methods
Consumption
content analysis techniques
cross-platform news research
digital ethnography
Digital journalism
eq_art-fashion-photography
eq_bestseller
eq_business-finance-law
eq_history
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eq_nobargain
eq_non-fiction
eq_society-politics
Fact-checking
fact-checking studies
Journalism research methods
Journalistic practice
Machine learning
Mixed methods
multimodal media analysis
Multimodality
News media
News production
Participatory media
Production
Qualitative methods
qualitative methods for social media research
Quantitative methods
Social media
Social media journalism
Textual analysis
TikTok

Product details

  • ISBN 9781032940632
  • Weight: 540g
  • Dimensions: 156 x 234mm
  • Publication Date: 03 Nov 2025
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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This volume summarizes novel and diverse research methods for both quantitative and qualitative social media journalism-based research.

Focusing in turn on the production, contents, and consumption of social media journalism, the authors explore a multitude of methods, from real-life student experiment to content analysis, observations, and literature reviews. Moving beyond the use of social media as journalistic tool for newsgathering and sourcing, and the legitimacy crisis of journalism in the social media age, this book instead shines a spotlight on the potential of social media for news presentation and distribution.

The unique methodological focus makes this book an important resource for early-career and experienced scholars alike who want to study the flow of contemporary news content across various social media platforms.

Jonathan Hendrickx is Assistant Professor at the Faculty of Humanities at the University of Copenhagen, Denmark.

Michaël Opgenhaffen is Associate Professor in the Faculty of Social Sciences at KU Leuven, Belgium.