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Research Methods for Tourism, Hospitality, Leisure and Events

Emmet McLoughlin | Natasha Stait
€97.99
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A01=Emmet McLoughlin
A01=Natasha Stait
academic writing in hospitality
Applied research
applied research in events
Author_Emmet McLoughlin
Author_Natasha Stait
business school research module
business school research textbook
Category=GPS
Category=KNSG
Data
data analysis for hospitality
data collection in tourism
data-driven tourism management
dissertation writing for hospitality students
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_new_release
eq_nobargain
eq_non-fiction
ethnographic research in tourism
event management research
event research methodology
Events
evidence-based research in hospitality
fieldwork in tourism research
guest satisfaction research
Hospitality
hospitality research
Kogan Page
Leisure
Leisure and Events
leisure studies research
Methodology
Metrics
mixed-methods data analysis
mixed-methods research
postgraduate tourism studies
Qualitative
qualitative analysis in tourism
qualitative research in tourism
Quantitative
quantitative research in hospitality
Reporting
research analysis for hospitality
research curriculum alignment
Research design
research design in tourism
research ethics in tourism
research for leisure management
research frameworks for hospitality
research guide for international students
research in global hotel management
research methods
research methods for leisure studies
Research Methods for Tourism
research methods pedagogy
research projects in events
research theory and practice
Research tools
Sampling
statistical analysis in hospitality
Tourism
tourism analytics
tourism and hospitality education resource
tourism and hospitality research textbook
tourism data interpretation
tourism dissertation guide
tourism management core text
tourism management education
tourism research
tourism research case studies
tourism research methodology
upper-level undergraduate research methods

Product details

  • ISBN 9781398622722
  • Dimensions: 156 x 234mm
  • Publication Date: 03 Feb 2026
  • Publisher: Kogan Page Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

A comprehensive textbook for mastering research design and analysis in tourism, hospitality, leisure and events.

Research Methods for Tourism, Hospitality, Leisure and Events is ideal for upper-level undergraduate and postgraduate students researching and writing their dissertations and final-year projects. Bridging foundational research theory with sector-specific application for hospitality, tourism and events settings, this textbook explores qualitative, quantitative and mixed-methods approaches, emphasizing their relevance to real-world contexts. Students will learn how to design robust studies, collect and interpret data effectively and write persuasive, evidence-based reports or dissertations.

This textbook includes:
- Chapter summaries and learning outcomes to consolidate understanding
- Reflective questions for self-assessment
- Global real-world examples that demonstrate applied research in context
- Glossary of key terms
- Structured guidance on writing dissertations and final reports

Whether preparing for a dissertation, an independent project or a future career in tourism and hospitality, Research Methods for Tourism, Hospitality, Leisure and Events equips students with the methodological tools and analytical skills to produce credible, high-impact research.
About Emmet McLoughlin | Natasha Stait

Emmet McLoughlin is Senior Lecturer in Tourism and Events Management at Cardiff Metropolitan University, UK, where he teaches research methods for undergraduate and postgraduate levels. He is also a member of the Welsh Centre for Tourism Research (WCTR) and a Fellow of the Higher Education Academy.

Natasha Stait is Associate Lecturer in Business Management and Law and an Early Career Researcher at Cardiff Metropolitan University, UK. She teaches research methods at the undergraduate level and undertakes dissertation and project supervision for MBA students.

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